VISUAL IDENTITY
Design System & Guideline
VIVO
Created a European corporate identity system that consolidates core elements into an actionable playbook for internal teams and partners. The guideline focuses on clarity and consistency across touchpoints, enabling faster implementation without diluting the brand. Deliverables emphasized practical usage, from typography and color to layout behaviors and asset governance.
Product Launch Event
Developed a high-impact launch at the Zeiss Großplanetarium Berlin for 500+ guests—press, influencers, and B2B partners—centered on storytelling around the device’s new photographic and cinematic capabilities. Orchestrated end-to-end experience design to turn feature education into an immersive narrative. The event format balanced spectacle with hands-on demos to drive earned coverage and advocacy.
Projects are under NDA. Full portfolio available on request.