TRANSFORMING BRAND & PRODUCTS INTO VISUAL STATEMENTS
Born in the United States, raised in Italy, currently living in Germany.
Leading and coordinating multidisciplinary projects in visual marketing, POS campaigns, experience marketing, spatial design, and environmental graphic design.
Over 20 years of experience in creating innovative and engaging solutions for global brands.
A former agency founder and director that brings a holistic understanding of managing projects from concept to execution,
ensuring seamless coordination across teams and delivering impactful results.
Projects executed for:
NikeRetail Marketing InitiativesLamborghiniShowroom Concept and Global Guideline DevelopmentMercedes-BenzOverall and Spatial Design
for eventsAMGKey Visuals and Environmental Graphic Design for Motorsports EventsThe North FaceProduct LaunchPorscheInteractive Display InstallationUnder ArmourRetail Marketing CampaignsRodenstockPOS Campaigns & Guideline. Interactive Retail InstallationVictorinoxPOS Campaigns & Visual Merchandising SystemBorussia DortmundEnvironmental Graphic DesignVfB StuttgartStadium InstallationNespressoVisual DisplaysZeissProduct LaunchSwarovskiPOS CampaignsMammutPOS CampaignsLa MartinaFlagship Store ConceptRay-BanVisual Display IdentityTom TailorPOS Campaigns